FREE SHIPPING ON ORDERS OVER $59
FREE SHIPPING ON ORDERS OVER $59
What’s the principle behind "Cue the Music"
Because of the internet, and the plethora of “information” available, it has caused a large group of society to become solution based. This means that they will typically look at a complex concern, over simplify it, and only focus their time on just the solution. This also can be said for how a large portion of people make decisions when it comes to certain products and upgrades to their audio system. They would look at the specifics of these concerns, products, or upgrades and see that they may just be too complex and long-winded. In doing so they further convince themselves that it’s more important to just get to the bottom line, whether it’s a solution to a problem or an upgrade. This can be proven by the fact that people who fall into this category are more likely to Google search topics like “How do I get rid of static while listening to my records?” or “what is the best…..?”. While this approach is fine, and we really are not looking to force people into a particular direction, we do not always feel that is the best approach. We will tell you with 100% certainty that some will find a solution right away or have a positive experience with a new product or upgrade. However, most would be trading the time upfront to learn and understand something for the time (and money) on the back end of trying to find the right solution or best decision. This is especially true given the fact that most people’s problems are going to be specific in nature to their personal equipment and rely heavily on their current environment. That is not exactly something that someone with different scenarios may be able to guide you on.
In “researching” things that way we are allowing ourselves to only be privy to the products and feelings of others. We are essentially choosing to value the opinion of the person in which we feel closely represents our scenario. Sometimes the value put into that has no further basis then liking how the product or description was presented. This choice also comes with little to no merit on the person's resume beyond that of some comments or reviews. This does not indicate that everyone out on YouTube, or any other place we decide to find info, is incorrect or does not have the proper expertise and experience to do so. What we are saying is that it is important to ask yourself enough questions or to have enough info upfront to be able to tell the difference.
So, we have created an informational based group of popular topics. We did this with the belief that understanding how something works and its basic principles are only advantageous (even necessary) to understanding the solution or to making a decision. In example, this would mean that your Google search would more closely represent something like “How do I prevent static while listening to my records?”. It does seem silly to focus on the change of just one little word, but it is such a huge difference. For that reason, we really encourage everyone to learn as much as they can and to focus on principles and facts. In doing so, when you learn about the solutions or various upgrades you will be able to take the principles and apply them to your exact situation. This allows you to determine beforehand whether each solution or upgrade is the best option for your particular situation and/or equipment. Additionally, you will be able to pinpoint and separate things that are accurate from those which are inaccurate. This allows any further research that you do a lot easier as you will now have the proper focus and tools to navigate through the plethora of “info”. This would further bring you to understand why certain products and changes may or may not provide a more improved listening experience for you in a much more direct and effective manner. While this does not eliminate the “trial and error” aspect of certain things, it definitely will not leave you on the other end of it all feeling disappointed or less better off for having learned more.
We do understand that to explain more complex concerns may become rather long-winded. There are some who will skip to the end and just read the conclusion while others will barely read it at all, hoping that someone else figured it out for them already and posted it on YouTube. After all that would involve the least amount of time and offer the potential solution to a problem or some feeling on how someone else views a product. That choice is always yours, no different than the choice on how to approach a concern or purchase an upgrade. However, we ultimately think you deserve better and you owe it to yourself to invest your time in the best areas, for the best outcome. Listening to audio is elective and therefore you also deserve to get the best experience that you can. Your investment of time and money should be worth the outcome rather than contribute to potential frustrations and possible lack of enjoyment. Increasing your amount of knowledge will only increase the amount of trust you should have in yourself.